Wednesday, 18 April 2012

Innovation for Extremes Conference 2012


Innov-Ex organisers Mary Rose and Mike Parsons speaking at the 2011 event

Later today I'll be heading down to Lancaster for the 2012 Innovation for Extremes (Innov-Ex) conference, which looks at innovation and sustainability in the outdoors industry. For the third year running I'll be there as one of the judges of the Design Award. However I'll also have an opportunity to listen to the talks and I'm particularly looking forward to hearing Phil Sorrell of Social Hiking on web apps, the outdoors and social media and Don Gladstone of ExploreRED on recycling outdoor gear. Details of the conference with the full agenda can be found here. The conference is available on a live webstream for a £40 fee.

As well as the formal business much of the enjoyment and inspiration of the conference comes of course from meetings over meals and drinks, both with those I only meet at events like this and those I've never met before. I'm anticipating much information and stimulation from these as yet unknown conversations.


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